Industry Insights & Press

Latinos comprise nearly 16 percent of the U.S. population and will increase to 30 percent by 2050.* The Hispanic market in the U.S. is a diverse group including many different cultures, races, and nationalities. As healthcare marketers, the number one priority is to...

An estimated 80.7 million adults — or one in three — in the United States have cardiovascular disease. Heart disease is the nation's leading killer, claiming nearly 2,400 Americans each day.^ Heart disease is the leading cause of death for both men and women+ Heart...

Wait Times in Doctors’ Offices Have Increased 30% in Major U.S. Cities Since 2014.* And will continue to do so. Wait times in doctors’ offices are expected to increase as the number of annual office visits increases to approximately 565 million in 2025. More people...

Caregiving is on the rise. As the Baby Boomer segment (approximately 70+ million) ages, the need for caregiving will additionally increase. Caregiving services from loved ones or outsourcing is one of healthcare’s biggest trends. Millions of people in the U.S. are...