4 million babies are born each year in the U.S
The needs of moms and new moms is greatest when a baby is born.
For parents of newborn infants, much of the advice that they receive about health and safety comes from many different sources—family, friends, blogs, magazines, online resources, social media, etc.
Following the birth of their babies, they need advice on everything from how to put babies to sleep, breastfeeding, immunizations, pacifier use, nutrition, and much more. Advice from experienced healthcare providers for both babies and children is the most important and most trusted source of correct recommendations for parents.
85% of children aged 5-11 years are in excellent or very good health, but there are still health concerns.
The biggest healthcare conditions affecting children in the U.S.:
- Overweight, including obesity (70%)
- High blood pressure (51%)
- Hypertension (30%)
- Hypercholesterol (27%)
Moms want nothing more than to provide the best care possible for their newborns and children. Millennial moms are a key market for brands. One in five moms is a Millennial.+ They account for almost 90% of the 1.5 million new mothers.^ They are not only taking over the workforce, but they are now also overtaking the U.S. as parents. They are becoming more powerful in the parenting world and marketers want to connect with them.
Source: +Target Marketing, ^US Census Bureau data
That’s where Health Media Network steps in.
As one of the leading and trusted healthcare media networks in the U.S., we can leverage the power of the Point of Care environment for your business, as well as our powerful mobile solutions to extend your reach to moms. You will reach patients and providers where help for moms matters most—at the doctor’s office.
Our communication platform of Digital Waiting Room Screens, Wallboards, and Mobile Solutions provides you with the ability to reach your target market with brand messages that will help guide them toward making better decisions as they deal with the health of their families—which ultimately leads to better health outcomes for both patients and the brands who help them.
Reach this Powerful Market When and Where It Matters Most
Contact us and find out how we can put the power of Point of Care marketing to work for you.
Empowering Patients to Improve Outcomes®